Incorporating VR into the music industry touring ecosystem — so the night doesn’t end when the house lights come up.
Capture the Live — Define the Forever.
For artists, managers & promoters · No commitment
Reloomed with us — at the world’s most iconic venues
With ReloomVR, concerts are captured in immersive 360° virtual reality – not just as content, but as presence.
Fans can step back inside the show as if they’re really there. This doesn’t replace touring – it amplifies it.
The result is a new kind of asset – where every performance increases value as it lives on, and every night can be experienced again.
Not content. Not coverage. The room itself, kept.
Every night, experienced againWe are part of a new media – moving beyond screens and passive viewing – and into lived experience. Traditional media asks you to watch, scroll, or listen—our work invites you to be there.
We’re not documenting live performances for replay; we’re preserving them as immersive environments that can be re-entered, felt, and shared across time.
Not a frame someone else chose. The whole room, in every direction, exactly as it was played.
Fans don’t press play on a recording. They stand in the crowd, and the show happens around them.
A performance stops being a night that passed and becomes an asset that keeps returning value.
Every frame below lives inside a 360° world. In the headset, fans don’t watch the set — they stand in it, and look wherever they want.
One capture, many ways to earn from it. Every model below can run on its own or stack with the others — and none of them cost you a ticket you would otherwise have sold.
Sell entry to the show itself. A fan who could never have travelled to the venue buys a seat inside it instead, at a price point the tour could never offer.
Bundle a run of dates into one pass. Fans follow the whole tour from the inside, and you turn a single campaign into recurring revenue.
Give the inner circle something no one else has — and a reason to renew.
Side-of-stage, soundcheck, the walk-on — positions a physical VIP pass can’t sell twice.
Tie physical drops and digital editions to the night they came from.
Sponsor placement that lives inside the environment rather than interrupting it.
License the finished experience onward as immersive platforms keep expanding — a catalogue that finds new distribution instead of ageing out.
An emerging revenue stream for new artists — and for seasoned ones, a catalogue of nights that keeps earning long after the tour ends.
Models are structured around your existing rights and deal terms — not the other way round.
Tours have limits: capacity, geography, ticket pricing. Not every fan gets to be in the room. Slip on the headset and they are — in the crowd, hearing the room, watching the stage from a place a ticket never went on sale for.
A live performance captured in ultra-crisp 8K, 360° virtual reality. Instead of a flat clip shot from one fixed angle, fans put on a headset and stand inside the show — turning to watch the guitarist, the crowd, the lighting rig, the moment the whole room sings back.
No — it amplifies it. Tours have hard limits: venue capacity, geography, ticket pricing, and scheduling. Not every fan gets to be in the room. VR extends the show beyond those limits, reaching the audience a tour physically cannot while making the nights you do play more valuable, not less.
Through several models, used alone or in combination: pay-per-experience VR concert tickets, season and tour passes, membership models and digital fan clubs, virtual VIP packages, merch integration and digital collectibles, brand and partner integrations, and licensing to streaming platforms. For new artists it’s an emerging revenue stream; for established artists it becomes catalogue and legacy.
No. ReloomVR capture is designed to be unobtrusive. Our proprietary technology and the discreet “Aurabot” mobile assistant record the environment naturally, working around your production rather than through it — no intrusive rigging, no sightline obstruction, and nothing that changes how the room experiences the performance.
Ownership and licensing terms are agreed with the artist, management, or promoter before capture, and are structured around how you intend to distribute and monetise the experience. We build the commercial arrangement around your existing rights structure rather than asking you to work around ours.
You receive a first cut roughly two weeks after the performance and share feedback, with revisions included. The final chaptered VR experience is delivered in six to eight weeks. Expedited turnaround is available when a release needs to land alongside a tour date or campaign moment.
Tours have limits — capacity, geography, ticket pricing. Not every fan gets to be in the room. VR extends the show beyond those limits.
Prefer to talk? Call us at (877) 4RE-LOOM — free 20-minute consult, no commitment.
